MCA
Control Room
We created a film focused on MCA’s innovative advertising and production tool – ‘Control Room’.
Control Room lets clients manage their ad spend more effectively, with reporting and insights that power informed decision-making and smart marketing planning. Our film takes an inherently complex software solution and explains it in a clear, cohesive way, bringing big picture benefits to the fore. MCA immediately put this marketing tool into action, and found it boosted their sales success.
CATEGORY
Explainer video
SERVICES
Concept design
Script
Storyboard
Illustration
Styleframes
2D animation
Sound design
CREDITS
Client: MCA
Agency: HelloYes
Design & Direction: HY Studio
Production: HY Studio
Music & Sound: Minced Beats